Game-Changing Impact

Tidal's strategic value reaches from the CEO to the IT team.

On-Demand Webcast: The Shifting Role of Workload Automation with EMA Research

Watch Webinar84% of technology executives confirm that automation helps improve IT operations and business output. Join EMA Analyst Dan Twing for an in-depth look at why. Dan’s workload automation insight is based on a recent survey of 400+ IT professionals.

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The story of a business is the story of people.

It’s about how various specialists across multiple disciplines work together to help achieve the mission of the enterprise. It’s also about Tidal and the role it can play in helping business processes run smoothly and productively in pursuit of that mission.

How can Tidal contribute to YOUR journey?

We invite you to take a look at the scenarios below, and then request a no-charge assessment to see how Tidal can play a role in your future.

No-Charge Assessment

Where do YOU fit in this story?


Your charter is to grow the value of the enterprise. Your strategy is a combination of organic growth and acquisitions. You need to be confident your team can integrate new and acquired business processes into the enterprise without impacting customers, revenue, or operations. Eroding business performance cannot be tolerated, Fortunately, Tidal can help your team assure smooth ongoing operations of of your core systems so as to not disrupt the business while leveraging and exploiting emerging technologies including Cloud, Big Data, and Business Intelligence. This is a compelling value proposition that accommodates present and future business requirements – what the mission demands.


Improving your ROI from IT requires a number of factors working in synchronicity.  First, you need a smarter, faster use of IT infrastructure and services to support the business. Smarter use of fewer resources to do more leads to lower costs and improved efficiencies. Second, you need  more agile resource allocation to respond to shifting business requirements – the ability to economically scale IT resources up and down to meet ever-changing capacity demands. Third, where it serves the business, you need to explore opportunities where IT can help drive new business models and revenue sources – IT as a growth center. Tidal can help you in all of these challenges. Our software is built to accommodate the natural ebb-and-flow of the business and its IT requirements in the relentless pursuit of market opportunity, revenue, and profitability.

CIO / VP of IT

You're walking a tightrope between serving the needs of the business today and exploring, evaluating, and implementing emerging technologies that support new business models tomorrow. This is especially true when managing the inevitable evolution from on-prem to a combination of on-prem, cloud, hybrid, and multi-cloud environments. You won't be deploying just one cloud – you'll be using a fluid combination of hybrid, multi-cloud resources on your digital transformation journey. This is Tidal's sweet spot.  We can help you orchestrate your workflows on Amazon, Oracle, Microsoft, IBM, or whatever private and hybrid cloud engagements you prefer. Doesn't matter to us where you want to run – we can support it. Go as slow or as fast as you'd like. You're free to execute whatever cloud strategy best serves the business.

Business Manager

Your business teams need a single pane-of-glass view into the myriad of business processes at the center of the enterprise. Too much is at stake for a fragmented, disjointed, or disconnected view into what's going on and why. You need to see, manage, change, update, and optimize business processes – and the workflows they necessitate – with 100% confidence. Tidal's easy-to-use interface and convenient self-service tools can turn automation challenges into opportunities for competitive advantage. Total visibility into all enterprise-wide processes from a single friendly interface with no custom coding or scripting required – this is the "command and control" you've been looking for.

IT Manager / Data Center Operations

On one hand, you need a workload automation solution that assures rock-solid IT performance from your core systems. On the other, you need an automation environment that can help you leverage Big Data, IoT, microservices, machine learning, and other emerging technologies. Which means rapid prototyping and go-to-market for new workflows that typically involve complex interdependencies between multiple platforms, applications, middleware, and systems. With the wrong automation environment, this can be a high-risk proposition. But Tidal's common, structured enterprise-wide approach to workflow orchestration can help de-risk the operation and help you meet or exceed your SLAs. Our built-in resilience is legendary, with advanced root cause determination and remediation features to help reduce the risk of outages – and minimize the impact if and when one does occur.

Development Team

Your developers are under relentless pressure to deliver against aggressive timelines. They need rapid prototyping of new workflows to help get new business processes to market fast. Advantage: Tidal. Our friendly interface allows rapid workflow development with no customized scripting required and dozens of pre-built integrations ready to go. Quicker turnarounds and better automation quality lead to faster time-to-value. You can prototype in the cloud, on-prem, in multiple clouds, or in any fluid mix you prefer.  No constraints – just go!